Link Building is one of the most important part of every company from internet marketing perspective. Although everyone knows the fact today that search engine are getting more and more complex day by day and it is really becoming difficult to get onto the top. While another thing to look here is to eliminate low quality links affecting the website.
Whatever links you are adding, it should definitely look real and natural to support the company website. While most of the Link Building companies gives you high quality links which aren’t useful always as some may lead to Ban or penalty in form of Panda and Penguin Penalty.
Recommended: Using Google Authorship to Increase Link Authority
Checkout the following infographic on how to create links that are always safe from the upcoming Panda and penguin Updates from Google.
Source: Google Marketing